Social Trading is now integrated with cTrader, and for brokers, this means a whole new world of possibilities. By using Brokeree’s Social Trading customization features, cTrader brokers can attract more clients and increase trading volume and revenue.
Here’s why customization is the key:
Create A Tailored User Interface
Social Trading allows you to change logos, color schemes, and fonts to match your brokerage’s brand. Whether it’s a minimalistic design or bold branding, you can deliver an interface that’s yours.
And localization takes it to the next level by allowing brokers to adapt the platform to different regions through custom translations. A European broker can create a portal in multiple languages to cater to a broader audience.
Also, brokers can customize the layout to their user base. For example, some users may want a clean and simple dashboard; others may want data-rich interfaces with lots of statistics. Customization allows brokers to cater to both without alienating any segment of their users. Plus, a consistent branded experience builds trust and has a higher brand recall.
Get Total Control of User Roles and Permissions
Social Trading’s role-based structure allows brokers to define permissions and workflows for administrators, staff, signal providers, and followers. For example, you can create tiers for traders based on their account type or trading history, VIP-only subscriptions, or reverse copying for higher-tier clients.
Administrators have complete control over the settings, while staff roles are restricted. This level of granularity helps with user management and allows brokers to create a unique experience for each client group to retain.
For example, brokers can use permissions to limit beginner traders to specific copying strategies to control their risk. Experienced traders can get access to advanced features like custom volume scaling and flexible subscription options. This segmentation increases client satisfaction and allows brokers to address the needs of different trading profiles.
Flexibility for Signal Providers
With Social Trading, you can create custom offers for different followers. Signal providers can adjust minimum balance requirements, performance fee ranges, and subscription limits. For example, a high-performing provider can set a higher minimum balance to attract experienced investors and lower fees for beginners to grow their follower base.
Predefined offers also simplify the process for providers so they can focus on trading while delivering clear and transparent options to followers. This adaptability attracts diverse trading profiles and ensures a smooth onboarding experience. Moreover, brokers can implement tiered fee structures for providers, encouraging them to increase their performance metrics.
For example, providers with higher win rates or more AUM get lower platform fees, so they must trade better. It’s a win-win for both brokers and providers.
Comprehensive Fee Management
Fees in Social Trading are as flexible as they are strong. The system allows brokers to set competitive performance fees according to market standards. Brokers can set registration fees, performance fees, management fees, platform fees, and agent fees according to their revenue model.
Performance fees can be calculated per trade, daily or weekly, so providers can align their strategy with client expectations. Automation ensures these fees are processed smoothly, even in multi-currency environments.
For example, if a follower’s account is in EUR and the provider’s in USD, the system handles the currency conversion. This precision simplifies transactions and allows brokers and providers to maximize profits without manual intervention.
Build Credibility Through Transparency
Ratings Module allows brokers to showcase signal providers’ performances in a unique way. By integrating Ratings Module, brokers can highlight top-performing providers and showcase their platform success stories. This gives them a marketing edge as new clients are likelier to choose a brokerage with tangible results.
Brokers can embed rating widgets on their website and display AUM, performance fees, follower count, and more. This transparency builds credibility and attracts new clients.
Moreover, the Ratings Module’s watchlist allows followers to track providers they are interested in, which is synced across devices. For brokers, this means more engagement and conversion opportunities.
Prioritize Client Safety with Advanced Risk Management
Risk management is key in social trading, and cTrader’s integration brings more to the table. Brokers can set stop loss across subscriptions to protect followers from significant losses. Proportional copying allows followers to trade within their comfort zone by scaling trade sizes according to their account balance. In a world where trust is everything, these tools make copy trading safer and more attractive.
Social Trading’s risk management features reduce risk and increase client participation.
For example, a broker can set default stop loss for beginner traders to limit their exposure. Advanced traders can have flexible settings to have higher risk-reward ratios.
Scalability and Integration
Social Trading now goes beyond the cross-server to be fully cross-platform; it integrates with both cTrader and MetaTrader 4 and 5. MT4 and MT5 traders can follow signal providers on cTrader and vice versa, so you can have easy connectivity and collaboration across different trading platforms. Whether you manage 100 or 10,000 accounts, the platform will adapt to your needs.
API integrations open up even more customization options. Brokers can integrate Social Trading with CRMs, analytics tools, or custom dashboards to create a single operational environment for more efficient workflows.
Conclusion
Customization features provided by the Social Trading-cTrader integration empower brokers to create unique, scalable, and client-focused platforms. Brokers who use these tools will improve their services and gain a major edge in attracting and retaining clients.
